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Repositorio de la Red Internacional de Investigadores en Competitividad

RESPONSABILIDAD SOCIAL Y SUSTENTABILIDAD

Vol. 5 Núm. 1 (2011): La competitividad, elemento clave para la recuperación económica

La competitividad y su relación con la responsabilidad social corporativa: caso sector manufacturero de la zona metropolitana de Guadalajara

Enviado
junio 29, 2016
Publicado
2018-08-23

Resumen

El propósito de esta investigación es determinar la relación entre la competitividad y la responsabilidad social corporativa en las Pymes de Guadalajara del rubro manufacturero. Se ha propuesto un enfoque cuantitativo, basado en la aplicación de cuestionarios a gerentes y administradores de la industria manufacturera, e interpretado mediante un Análisis Factorial Confirmatorio (AFC). En México, el sector manufacturero mexicano ha venido presentando tasas de crecimiento variables; por lo tanto, es importante desarrollar estrategias que permiten a las empresas para mantener su estabilidad con el fin de proveer las condiciones apropiadas para subsistir y desarrollarse.

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