ANÁLISIS DE INNOVACIÓN EN LA PEQUEÑA Y MEDIANA EMPRESA DEL SECTOR PRODUCTIVO APLICANDO DATA ENVELOPMENT ANALYSIS (DEA).

Gerardo Gabriel Alfaro Calderón, Víctor Gerardo Alfaro García, Ana Maria Gil Lafuente

Resumen


Las implicaciones positivas de la innovación hacia las empresas han atraído mucha atención de la literatura, sin embargo, la subjetividad del fenómeno y el entorno de incertidumbre que lo rodea generan aun constantes desafíos para la correcta cuantificación de los esfuerzos de innovación. El presente estudio tiene como objetivo realizar un diagnóstico de innovación aplicando Data Envelopment Analysis (DEA) en siete áreas organizacionales de la pequeña y mediana empresa manufacturera. La herramienta de diagnóstico se aplicó al total de 182 organizaciones que reunían las características del estudio localizadas en la ciudad de Morelia, México. Se recabó información válida de 91 compañías. Los resultados mostraron 4 sectores económicos eficientes, mientras 11 no lo fueron; las principales variables de entrada (áreas organizacionales) que presentaron problemas fueron: Habilitadores externos, habilitadores internos y gestión del portafolio; y, por último, se muestra un análisis de benchmarking de los sectores ineficientes.


Palabras clave


Diagnóstico Innovación, Gestión de Innovación, Pequeña y Mediana Empresa, Desarrollo Regional

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Referencias


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